It’s entirely possible to become a millionaire and it’s easier than you think. But how to sell millions online?
Some of us think 1 million is a lot of money – some think it’s not. However, it’s the first million that’s the hardest to make and yes, it involves money to make money.
Commerce is a game of skill, which every man cannot play, which few men can play well. The right merchant is one who has the just average of faculties we call commonsense; a man of strong affinity for facts, who makes up his decision on what he has seen. He is thoroughly persuaded of the truths of arithmetic. There is always a reason, in the man, for his good or bad fortune; and so, in making money. Men talk as if there were some magic about this, and believe in magic, in all parts of life. He knows that all goes on the old road, pound for pound, cent for cent-for every effect a perfect cause-and that good luck is another name for tenacity of purpose – Ralph Waldo Emerson (Forbes)
There are millions and millions of people on the internet. It is a HUGE traffic online and if you have an offer, what do you do to scale your offer? How to sell millions online and scale your offer? How do you leverage and capture a part of the huge online traffic?
In order to scale your offer, there’s a 3 step formula I’m going to share with you in this article.
But before I share that with you. Let me show you the number of people online and where you can scale your offer.
The thing is, more people are tapping into social media platforms and websites. That contributes the market data to the pool which used to predict consumer preferences and trends. And with this, it enables digital marketers to adjust campaigns and ads to get better conversions.
But, without the right formula and not knowing how to sell millions online you won’t be able to scale your offer in this digital world.Without the right formula and not knowing how to sell millions online won't scale your offer in this digital world Click To Tweet
Here’s the number of people online and where you can scale your offer.
First, you have to understand there are 3 forms of traffic
“Hot Traffic”, these are people who trust and know you, people that you have on your email list and they are your best customers
And then, there’s “Warm Traffic”. Warm traffic is people who ‘maybe’ know who you are or have joint ventured with or have endorsement traffic. On top of that, they also trust you in a way or have purchased a low ticket offer from you.
The last one would be, “Cold Traffic”. These are people who don’t know you. But found you from Google, Facebook, and other social media platform.
This form of traffic is people who don’t understand your brand and don’t know who you are.
So, how to sell millions online within these 3 forms of traffic? How can you make money online?
You Can’t Scale To Millions Without Paying
Yes! You can’t scale without paying but the first thing you DON’T want to do is – go directly to pay and spend hundreds and thousands of dollars WITHOUT a proven offer.
It’s obvious, isn’t it? You need money to grow money. No doubt, the more traffic you generate, the more potential customers will be aware of your product or service and you’re more likely to scale your business.
So, if you already have a business running. Why do you want to go cold and spend all that money before scaling with your hot traffic? You see, scaling with your hot traffic has more potential in closing and scaling your business from the offer you already have.
If they don’t even buy your product, why do you want to go cold and spend all that money?
And, if you already have a proven offer, that’s how to sell millions online – at least that’s where you start.
If it’s a new offer, you need to generate a proof. So, by running through your hot traffic is making sure that it’s proven before you can scale.
Now, does that make sense?
But you might ask this question – “when can I scale my offer to generate leads?”
Like I said, proof it first and once it’s proven, then you can move to warm traffic. Scale up to your joint venture and strategic alliance traffic. If you’re a sales hustler or a business owner – understanding 2 of 3 forms of traffic is essential to how to sell millions online.
Why? Because you will have a better understanding of your proven offers and to which traffic to start scaling your business. With this, it could be retargeting ads from Facebook or people who have known you and seen you before. (from cold traffic)
As you can see from the infographic above and if we’re talking about ads from facebook. It has about 1932 million potential reaches of advertising.
So, as I said earlier, ‘why do you want to go cold and spend all that money before scaling from your hot traffic?’ – That’s why you need to get proof and make sure it’s a proven offer.
Once proven then go to a bunch of wider traffic – “Cold Traffic”
Now that you’ve scaled from hot to warm traffic – you have proof of a scalable offer.
Then you can tap into cold traffic – a bigger audience.
With your proven offer and the total population of 7.7 billion digital people around the world – you can turn your well-qualified buyers into loyal customers. Now you have a bigger audience to scale.
That’s why I said in the beginning, ‘it’s entirely possible to become a millionaire” and you’ll gain the knowledge on how to sell millions online with these 3 easy forms of traffic.
But you might say…
“Dan, what if I don’t have an offer? I just started a business, so how to sell millions online?”
Or, maybe it’s your first offer, then what do you do?
What you want to do is…
You wouldn’t want to go to an affiliate partner without a proven offer in mind right?
So, you start testing your offers with cold traffic. Once you’ve developed demand and your brand is more recognized, then they become your warm traffic.
From there, it’ll grow to become hot traffic. With that, when you have your second and third offer, you’ve already built your traffic flow.
It’s pretty much that simple. 3 step – Hot, Warm and Cold. And if you have a new business with a first offer – the cycle turns around. Cold, Warm and Hot.
But why am I sharing this with you? – Because it’s a proven cycle!
There’s no such thing as an overnight success
There’s a quote by Steve Jobs, it says:
My point is, even if you’re new at this, to a business owner, generating revenue and increasing their return on investment is crucial. And to a newcomer in the e-commerce industry, there are many ways to know how to sell millions online.
You can always acquire a new skill or chose any proven strategies that are out there. With that, you can create your compelling and irresistible offer. Add a value proposition to scale your offer and by adding value, you will know your customer’s preferences.
Understanding how to create a compelling offer and sell to your customers will not only scale your offer or increase sales – you’re also increasing the chances of attracting the types of customers you want as a client.
Let’s take Hermès brilliant marketing as an example. Hermès has established the most ultimate way and created a desire to buy, even from clients who already have everything.
Here’s a question you might be wondering…
How does this tell me how to sell millions online?
Stay with me…
Imagine being able to create an offer that is so irresistible that it leads to a need to buy. Now, let’s get into the Hermès brand strategy briefly – from products to customer sales.
So, how elite and exclusive is the Hermès brand? Even if you’re a millionaire, you can’t buy exactly what you want. They decide what and when you get it. How can a strategy like that generate revenue?
Hermès has mastered the exclusivity of its products. The aura of its exclusivity remains “ultra-premium luxury” – not mass-market luxury or even premium luxury. And because of that, Hermès claims that each product is exclusively manufactured by hand – one craftsman.
Hermès has developed a secret language that creates the desire to buy. Its marketing strategy keeps high-end customers returning. Imagine your customers being on a waiting list to buy your product and on top of that, they ‘must’ buy other things first before getting to what they want.
This is brilliant.
Here’s 2 of their sales process when you walk into their luxury stores.
- They first find out what you’re looking for.
- Then they find out what’s wrong with what you’ve got right now.
They create an emotional roller coaster for you. That’s the thing, people don’t want something until they know they can’t have it.
So, unless you can compel your customers the Hermès way. You might still be using some old school sales methods.The traditional practice of sales as a business discipline has become at best ineffective and in many cases flat out obsolete.” – Forbes Click To Tweet
Anyway, don’t you want to know what’s their full sales process of those luxury stores? And how can they scale their offers and revenue with such high ticket items? or why their offers are incredibly irresistible?
How did they sell millions online?
Given the points above, don’t try to be better than your competitors. Be different! If you try to compete to be better, that’ll put you in the same category as your competitors.
You don’t have to change your product or service.
By taking the first step to knowing these 3 forms of traffic – you’ll know how to sell millions online. But if you want to know a FORMULA to close more deals, click this link here to discover “The Perfect Closing Script”.