Of all the epidemics in recent years 2020 has had it the worst. COVID-19, or better known as ‘The Coronavirus’ has been spreading like wildfire across the globe on an unprecedented scale. And with the current pattern of events happening, it’s not stopping anytime soon.
As of March 13 2020, the coronavirus has claimed over 4,990 lives and can be found on almost every major continent around the world. In an attempt to prevent more people from becoming infected, the governments of the world are shutting down widely populated areas that pose a threat to public health – such as schools, basketball games, and supermarkets. Some world leaders are even shutting their borders to international visitors, and banning travel to stop the spread of the coronavirus.
As a result the economy is being devastated. China is the largest manufacturer of goods in the world and has numerous transportation and shipping routes to many countries. However, these routes are being heavily disrupted by the coronavirus, resulting in many businesses around the world incurring heavy losses. Unless these businesses have the cash to wait out the storm, the looming threat of going bankrupt is a rising possibility – as many small business owners are finding out the hard way.
As more and more businesses are going bankrupt, the economy is slowly getting closer and closer to a recession. And with years of data predicting that a recession will occur in 2020, this prediction is becoming more of a reality with each passing day.
So the reality is that you shouldn’t be wondering if you’ll get infected by the coronavirus. The real question you should be asking is: “Are you prepared for a recession?”
The Coronavirus And Its Impact On Businesses Worldwide
Businesses around the world are struggling to stay afloat. The coronavirus has severely limited the number of people that use business services – such as air travel. In order to keep their businesses alive, many business owners are being forced to lay off their employees to survive. Some are even taking on loans from the bank in a desperate attempt to buy more time, and getting themselves deeper and deeper into debt.
However, while some businesses are being severely impacted, other businesses are thriving like never before. Because of the widespread panic and fear, supermarket shelves are being cleared of essential supplies such as bottled water and canned food. Other shops that carry sanitary equipment, such as surgical masks and gloves, are seeing their entire stock selling out within hours due to overwhelming demand.
So what should you do as a business owner whose business is being impacted by the coronavirus? Should you switch your industry and start selling disposable gloves and toilet paper, or should you hunker down and wait for this whole thing to blow over? The truth is that most business owners are suffering not because of the coronavirus, but because they lack the skills and mindset necessary to succeed.
How Rich People See The Coronavirus
Most people see the coronavirus as a negative event. They see all the fear, panic and chaos that is happening around the world because of it. And the numerous businesses that are losing money, because of it. But just like how there are winners and losers in the world of business, there are winners and losers during times of crisis.
Successful people understand that nothing is good or bad. How we perceive certain events dictates how we react to them. For example, normal people see the coronavirus as a plague that is destroying the economy, claiming innocent lives and is the catalyst for the next recession. However, successful people see it as something else – a once in a lifetime business opportunity.
For example, because of all the widespread panic and fear, masks are selling like hotcakes. If you were an entrepreneur and you knew that the coronavirus was creating an immense demand for masks, what would you do? How could you use the current situation at hand as an opportunity to make yourself more wealthy? Successful people understand that in times of crisis, there are also times of opportunity. And these opportunities are only visible to those who possess the skills and knowledge to take advantage of them when they arise.In times of crisis, there are also opportunities. Click To Tweet
Why High Income Skills Are Invaluable During Times Of Crisis
If you’ve followed my work for some time, you’ll know that I am a strong advocate for High Income Skills. The reason is because High Income Skills are skills that allow people to find success no matter what state the economy is in. And in times of uncertainty like these, High Income Skills will keep you in business.
While many businesses are going under because of the coronavirus, many others are not impacted at all. And the reason for this is simple – High Income Skills provide you with a valuable service to offer to the marketplace. These skills are what keeps businesses afloat during times of crisis, because people still need their help.
For example, suppose you possessed the High Income Skill of closing. You help businesses close more deals and make more sales. Because you’re able to generate so much revenue for them, your skills are invaluable to keeping their businesses profitable. However, because of the coronavirus, businesses are seeing less and less customers. This is where they need your help more than ever.
In times of crisis, people who can deliver results are in demand. The business owner knows that unless sales keep coming in, they are going to go bankrupt. They rely on people with High Income Skills like closing, to keep their business alive. Because you have the skill of closing, you are able to continue helping these business owners bring in results. You have nothing to worry about, because you are not affected. It’s their business that’s going through the tough times.
How Business Owners With High Income Skills Are Taking Advantage of The Coronavirus
Business owners who possess these High Income Skills are using them to take advantage of the current global pandemic that’s circulating around the world. They understand that the hottest topic on everyone’s mind right now is the coronavirus, and are using it to market themselves better. Instead of buying into all the fear that the news and media is trying to sell you, think of how you can exploit the coronavirus to your own benefit.
For example, some air travel companies are giving huge discounts on airline tickets. They know that almost no one is travelling because of the coronavirus, and use that fact in their marketing campaigns. Because no one is travelling, that means you don’t have to deal with lineups, crowded seats and delays. You save money and can have a luxurious first class flying experience, at economy seat prices. While everyone else is paranoid and staying at home, you get to take advantage of all the hot deals they’re missing out on.
Successful companies understand how consumer psychology works. Instead of trying to cover their losses, they actively go out and use current events as a selling point to bring in more business. If there are no customers, they’ll use that as a selling point to reward buyers with deals and discounts. If there’s a certain fear that everyone is worried about, they’ll market their product or service as a way to alleviate that fear. People with High Income Skills understand that no matter what the economy is going through, they can use their skills to make things happen. Even during tough times like a recession, there are always opportunities. You just have to know where to look.Buy when there's blood in the streets, even if the blood is your own. - Baron Rothschild Click To Tweet
Will The Coronavirus Cause A Recession?
Many people are worried about the repercussions of the coronavirus. Besides being labelled a global pandemic that is infecting people at an alarming rate, it is causing detrimental damage to the economy. As a result, the question on everyone’s mind is: Will there be a recession?
My personal opinion is that I believe there will be one. Given past data and statistics, it is common knowledge that every 10 years, a recession occurs. The last major recession was in 2008. 12 years later in 2020, nothing has happened so far. However, because the coronavirus is having such a severe impact all over the world, chances are we will encounter a global recession.
The warning signs of a recession are already evident – businesses are laying their employees off. People are spending less and less money on leisure and travel. And the stock market is at an all time low, with the Dow Jones average dropping 2,000 points and incurring it’s worst day ever since 2008. On top of all of this, countries like the U.S are beginning to close their borders to foreign visitors, which hurts the economy even more. Without the ability to trade with other countries, the global economy is going to suffer even more and add to the list of growing signs that will cause a recession.
That means whether you are a business owner or an employee in a company, you need to think about your next steps now. If a recession does occur, are you adequately prepared to face it? Are you in a position where you have a steady flow of income every month, or do you run the risk of waking up to find you have no more money coming in?
The Steps You Can Take To Minimize The Impact Of A Recession
If you want to prepare yourself for a recession, you need to stop looking externally. The reason why so many people suffer when economic times are bad, is because they look towards external sources to solve their problems. But I believe that the best solution is to look inward.
For example, most people who graduate from college find themselves in debt. They have student loan debt to pay off, and need to find a job in order to make money. They think “I have all this debt and need to make money, so I will find a job”. The problem with finding a job, is that your income source is also tied to it. If you get laid off – which happens very often in a recession, how else are you going to create income? And as a business owner, if your primary income is from running your business, what will you do when you have no customers?
The problem is that you are relying on something externally to give you income. Your income is tied to something – a job, your boss, your company, your business, or your customers. That’s why I strongly believe that if you want to achieve financial confidence, you need to stop looking externally and start looking inward. You need to develop High Income Skills.
That means doing what most don’t do: Investing in themselves. You see, most people are lazy. They are content with their current lifestyle, such as working a 9-5 job and receiving a paycheck every month.
It’s a routine that they are comfortable with and don’t want to try something new. But if a recession occurs, guess what happens to that comfortable 9-5 paycheck? It vanishes, and leaves you with nothing except your savings.
How To Develop A High Income Skill That Will Provide You With Financial Confidence For Life
The reason why I believe a High Income Skill is one of the best measures you can take to protect yourself during a recession, is because it is recession proof. A High Income Skill is not a job or a business. It is a skill that you develop and train through commitment, hard work and dedication. It’s like learning how to ride a bike or knowing how to read – no matter what happens, nothing can take it away from you.
Because a High Income Skill focuses on providing value to the marketplace, there will always be a demand for it. You are providing your skills as a service to business owners, and are able to generate for them 2x, 5x or even 10x their ROI. People with High Income Skills are like cash machines that print money. The more you put in, the more comes back out.
In fact, there are many High Income Skills that people can learn, such as copywriting, closing, programming and even public speaking. A High Income Skill is defined as a skill that:
- Generates $10,000 or more a month
- Pays you based on the value you bring to the marketplace, not based on the opinion of your boss
- Increases in income as you get better at it
For example, copywriting is sales in print. Copywriting is about crafting influential messages that get people to take action. If you had this skill, you could convince people to do certain things, such as take advantage of discounted airline tickets. Or using fear as a motivation, to get people to buy masks and sanitizer solutions to keep themselves clean. You can apply High Income Skills to any industry, and you’ll be able to make results happen.
The One ‘Thing’ That Will Survive Any Economic Recession
Ordinary people buy into fear and what the media says. Successful people use that fear and take advantage of it for their own personal gain. With every single day that passes, more and more people are becoming infected with the coronavirus. As a result of this widespread pandemic, travel routes are being limited and businesses are losing customers. Everything that is happening right now around the world points to a recession. And if this continues on, the economy will collapse in just a few months time.
But for people who possess High Income Skills, there is almost nothing to fear. Their income source is not tied to a job or a business. Regardless of what happens to the economy, they will still be able to use their skills to create income. Their skills are a part of them, something that can’t be taken away. That is why I teach my students to invest in themselves and to develop their skills, because that is the greatest gift you can give to yourself.
Get The Closer’s Black Book That Has Generated $34.5 Billion In Sales Today
In the last few years, I’ve taught many students the High Income Skill of High Ticket Closing. Using this skill, we’ve managed to generate over $34.5 billion in sales across various industries and some of the most reputable brands around the world. The strategies and sales secrets that are responsible for these results, are all documented in a book I call The Closer’s Black Book.
This book is not available for sale anywhere on the market. You can’t find it on Amazon or in any bookstore around the world. It is reserved for my most exclusive private students who have invested at least $10,000 in trainings, coaching programs and seminars. But due to recent events and overwhelming demand for this book, my team and I have decided to finally make it public.
If you want to learn the secret sales strategies my students are using to close 6, 7 and 8 figure deals for companies around the world, this book will give you an in-depth look at how they do it. You’ll know exactly what to say to influence people to take action and buy, as well as understand the psychology behind High Ticket Closing and why it works regardless of what’s happening in the economy.
If you’re losing business because of the coronavirus, this book will help you get your customers back. Click here to get The Closer’s Black Book now.