Strategic Thinking

Discover 5 Proven Strategies to Find High-Ticket Clients and Grow Your Business

Finding high ticket clients is one of the biggest problems coaches, consultants, and high ticket experts share.

I remember when I first started my one-man copywriting agency.

I scoured The Yellow Pages (yes, it was a long time ago) looking for clients.

I’d cold call business, and tell them their ads sucked, and asked if they wanted me to write them a new one.

And guess what?

It was time for a terrible client-getting strategy…

Not to mention, time-consuming, frustrating, and demoralizing.

So in this week’s newsletter, I’m going to share with you 5 ways you can find high ticket clients.

Excited?

Good, let’s go!

FAIR WARNING: As you’re probably aware, 1 is the scariest number in business.

You never want to rely on ONE method only.

As a business owner, you must have multiple clients getting strategies working for you, for a continual flow of clients.

Networking

If you live in a well populated city, attending business events, or conferences and events in your niche.

You’ll meet a lot of like-minded people, you’ll get to learn from people further ahead than you, and you may even get to showcase your expertise.

But, there a few potential problems with this method:

You may face tough competition from other coaches and consultants in attendance.

Attending events often can become costly and time-consuming, when you could invest that time building your online presence (more on this later).

You don’t have complete control over the environment, you have limited access to every attendee, and it can be difficult building relationships over a short period of time.

Partnerships

This is a very effective way of expanding your client base.

You do this by collaborating with other businesses who serve the same people as you, but don’t solve the same problems.

This way you can both refer clients to each other and tap into each other’s networks.

Referrals 

This is another great way of finding clients that boosts your bottomline.

Most business owners rely solely on referrals, and while that can work for some.

For me, referrals are like the icing on the cake.

But they are so important, I created an entire playlist you can check out here >>

Getting referrals is as simple as asking, but like everything, there’s a right way and wrong way.

So if you want my best tips, you’re welcome to sift through the playlist and for my best referral strategies…

Or you can get them all in my training Referral Secrets if you want something well-structured and concise >>

Speaking at Events

These could be events you guest speak at, or events you run.

I love running live events, and if you have the speaking skills, events can be a very simple way to enroll new clients >>

Even if your speaking skills aren’t quite there yet, if you don’t speak at events or run your own, you’ll never improve.

As you know, when you speak at events, you’re seen as an authority, which is great for positioning and conversions.

Selling from the stage is outside the scope of this newsletter, but I plan to write a newsletter about that in the near future.

There is an art to running events, and in this video, I cover how I run my events plus one HUGE mistake most people make which kills their success >>

Digital Marketing

Digital marketing is a broad term that encompasses paid ads on multiple platforms, free resources such as Instagram, TikTok, YouTube, and Facebook, etc, and email marketing.

Naturally, Digital Marketing is one of my favorite ways to attract and enroll high ticket clients.

You see me everywhere online, but what may surprise you, is you can still achieve great results without a huge social media presence.

Two reasons I love digital marketing is because you can specifically target your ideal client, which you can’t do in the offline world…

And due to the sheer number of people online, you can scale your marketing and business rapidly if things are done right.

If you want to know how to get attention from social media and avoid costly mistakes, then watch this video >>

Final words

Of course, all these client getting methods rely on the fact that you have strong systems in place to help you scale and sustain your growth.

If you feel the systems in your business need improvement or are non-existent, then I recommend getting to work to create the systems you need.

Doing this yourself will likely take your countless hours of research and implementation…

So, if you’d like my help and guidance, then I invite you to attend the first S.M.A.R.T. Challenge™ of 2023.

Over 3 impactful days, you’ll get my best tips and strategies to SCALE, SYSTEMIZE, and SUSTAIN your business.

These are the exact strategies I’ve used to not just survive, but thrive during the tough periods of economic uncertainty we’ve had over the last 3 years.

And I dare say, you’ll kick yourself if you miss out, as we only run this event a few times each year.

So click here for the full scoop while it’s fresh on your mind >>

See you there,

Dan Lok

P.S. – Each S.M.A.R.T. Challenge™ is better, more valuable, and more impactful than the previous one, as we’re always improving.

So, if you want 2023 to be your best year yet, then click here to secure your seat to what will be a truly transformative 3 days together >>

Millionaire High Performance Secrets..

Have you ever looked at entrepreneurs who achieve so much and asked…

“How on earth do they find time to do all those things?”

If you answered ‘yes’, or you just want to know how to get to the next level so you can achieve more this year, then please keep reading.

Because this week’s newsletter is all about high performance, and how to unlock your full high performance potential.

So without further ado, let’s get started.

What Is A High Performance Individual?

Here’s what I believe defines a “high performance” person.

Someone who possesses skills, talent, and intelligence, and excels in their chosen field, no matter the area.

It could be business, science, sports, music, art, etc.

They have the ability to set and achieve goals so big the average person simply can’t fathom. 

They’re committed, willing, and dedicated to achieve success in their eyes, and their work ethic is second to none.

We’re about to get into the strategies of becoming ‘high performance’, but before we begin, let me share with you a 2 minute story of one of my early conversations with my mentor, the 50 billion dollar man Dan Peña >>


Before we go further, have a quick think about what high performance means to you?

How to Set Goals And Actually Achieve Them

If you’re like most people, you have new year’s resolutions every year you never stick with.

If you’re like a small percentage of people, you have new year goals instead of resolutions…

And this is a good first step, but most people never achieve their annual goals.

Perhaps you can relate.

If you’re like an even smaller percentage of people, you set goals, and you monitor them each day…

So you ensure by the end of the year, you can stand proud having achieved them.

I spent 15 years of my life studying personal development and goal setting, and I’ve managed to achieve a lot in that time.

But here, you’ll discover everything I’ve learned about goal setting and achievement in less than 20 minutes >>

How To Create A Winning Daily Routine

Apart from the fact they’re passionate about what they do…

Another thing all high performance people have in common is a winning daily routine.

This will be different for everyone.

You may like to exercise first thing…

You may like to meditate or do an attitude of gratitude first thing in the morning.

Then plan your day so you can get the most done in the shortest amount of time.

Personally, I like to get around 6 important things done every day that move me toward my goals.

If you want a deeper dive into why I choose 6 things, then click here to discover how to get more done in one day then most get done in a month >>

How To Write Affirmations That Work

Another thing big Dan does and that I believe is not only positive self-talk, but positive and empowering affirmations.

Your affirmations must be written in a specific way.

There’s certain words you should never use in your affirmations.

If you want to know how Dan writes his affirmations, then click here >>

Why High Performance People Have A Growth Mindset

If you caught my ‘secrets to success in 2023’ newsletter, you’ll know having a growth mindset is KEY.

Here’s a brief recap on that email as it pertains to being high performance.

People with a growth mindset have a strong work ethic, they continually improve upon their results, they’re resilient, and they have a positive attitude, amongst other things.

All these are essential to being high performance, and if you want further insight into this, then I recommend you look for one of these two subject lines in your inbox… 7 Secrets for success in 2023 or Want success in 2023? (tips inside), then read and implement some of the strategies.

Why High Performance People Fly Alone

As you may know, when I first started in business I worked 5 years straight without a single day off.

And if you want to be high performance, as Den Peña says “high performance people have an extraordinary work ethic.” 

But it’s not just the work ethic that makes them high performance.

It’s their ability to fly alone.

Here’s a YouTube shorts clip of Dan explaining what he means >>

When it comes down to it, ‘high performance’ is a way of life >>

You won’t find someone who is high performance in one area and lacking in another.

But it takes time to get all areas of your life to high levels, so don’t beat yourself up if you’re not seeing results as fast as you like.

Remember, it’s a journey, not a destination.

Where Your Journey To Greatness Starts

As you’re on my email list and reading these newsletters, I’m guessing your journey to greatness and high performance has already begun.

But if you’re new, or yet to begin, or perhaps aren’t as consistent as you’d like to be, I want to leave you with something extra special.

This newsletter has featured very heavily, my mentor, Dan Peña.

And as you may be aware, Big Dan isn’t for everyone.

So, I wanted to give you another expert’s perspective on high performance.

None other than world #1 high performance coach Brendon Burchard.

Brendon sat down with Impact Theory’s Tom Bilyeu, for an in depth interview across many topics.

So, if you have some time, I highly recommend watching this interview >>

It’s 48 minutes long, but in the video description you can choose the timestamp which speaks to you most.

A lot of golden nuggets, especially around energy, are shared near the beginning.

Furthermore, Brendon breaks down what it means to develop your passion and build into your goals.

I hope you’ve gained at least a few things you can apply to your life from this newsletter, so that in the months and years ahead, you can look back on your progress and wonder how you made it so far.

To your success,

Dan Lok

P.S. – I’ve created a short training just for you.

Inside I share my productivity secrets for how to get a lot more done – faster, better … and with less human effort.

It’s a must have for anyone striving to become high performance.

Click here to check out Get Sh*t Done, while it’s fresh on your mind >>

Why Great Biz Ideas Fail

Over the last few weeks, we’ve talked a lot about mindset, secrets to success, and high income skills etc…

But if you’re interested in starting a business, reading this newsletter could be the most intelligent decision you make this year.

Because, I believe not everyone has what it takes to make it in business…

So, I’m going to help you make that decision today.

And if by the end of this newsletter you decide business isn’t for you, that’s OK.

You can still become financially successful as I’ve mentioned in previous newsletters.

So let’s begin.

How To Know When You’re Ready To Start A Business  

As you may know, I failed at 13 businesses before my first success.

When I think back on why I failed so many times, it was because I clearly wasn’t ready, but more importantly…

I didn’t have these 5 things in place before starting:

  1. A clear profit path
  2. Proper and focused business model
  3. An edge over my competition
  4. Enough capital
  5. Being okay with not making money for a certain period of time

If you’d like a deeper dive into why these are important, then click here >>

A lot of people get into business without knowing what they’re getting themselves into.

Just because they see people on Instagram with abundant lives and successful businesses, they think they can do it too.

But that’s not the case.

I shot a follow-up video to the one above with another 5 things you must consider before you start a business, and I advise you watch it if you’re serious about entrepreneurship.

In this video, you’ll also discover the most important skill in business >> 

How Much Money Do You Need To Start A Business 

A lot of new entrepreneurs believe they need millions of dollars to start a business.

In some cases, that may be true, but oftentimes they haven’t done their due diligence or enough research to figure out exactly how much they need.

In fact, usually they need far less than $1 million to get things started.

In this video, you’ll discover how much you need to start a business and also how to know with certainty whether your idea is good or bad >>

How to Start a Business With No Money

I always say, if you don’t have any money, you shouldn’t start a business.

Now are there entrepreneurs out there who start with no money?

Sure, but you don’t hear much of them once they fail, and the ones that do succeed have specific business skills which make their business work.

“But Dan, what about a business loan?”

If you want to know whether you should take out a loan to start a business, then watch this video >>

Why Start A Business When You Can Buy One?

If you caught one of my past newsletters you may have seen the 3 ways my close friend Brian Scudamore (CEO of 1800-GOTJUNK?) said you could get started in business.

2 of those are starting from scratch or buying into an already successful business or franchise model.

So with a failure rate of 95%, doesn’t it make more sense to buy an already successful business and skip the launch phase etc?

It really depends on your goals.

If your goal is to own a successful business in a niche that interests you, then you could absolutely do that if you find the right investment.

But if you want to build something that isn’t already out there, then you have no choice but to build from the ground up.

For further insight into this concept, click here >>

How To Buy A Business With No Money Down

Although I don’t advise you to start a business with no money, buying a business with no money is different.

Why?

Because there’s an old saying in the business world…

“You don’t need money, you need a better strategy.”

If you can strategize a way to buy a business with none of your own money, then you’re already streets ahead of most business owners.

And I’m not just talking about getting a loan, because as you’ve seen, I think that’s a bad idea.

So if you want to know how to buy a business using other peoples’ money, then click here >> 

Why Great Ideas Fail

How many great ideas have you had in your life?

They don’t have to be business ideas, just great ideas in general.

Now, did those great ideas work out how you wanted them or did they hit roadblocks along the way?

My guess is if you didn’t execute it properly, it wouldn’t have worked out.

The same applies to business.

Almost every entrepreneur thinks they have a “great” idea, and they may have.

But if they don’t execute their idea, then their business is destined to fail.

Here’s a quick example I gave at a live business event >>

I hope this newsletter has helped you decide whether business is the right path for you.

Feel free to watch any of the videos in this business building playlist to gain clarity where needed.

Don’t forget, skills are the key to a successful business…

And if you have the right skills, you can be wildly successful even without starting a business.

If you’d like to upgrade your business skills, click here to check out my products at the Dan Lok shop >>

I’m certain you’ll find something there that will help you get to the next level.

Until next time,

Dan Lok

P.S. – It’s important you stick with your high income skill and make at least $10K per month for one year before you start a business.

Because if your skills aren’t good enough to make you $10K per month, there’s no way you’ll make business work.

I tried skipping steps and it caused me to fail at 13 businesses and get $150K of debt. That was until I developed my first high income skill.

So, if you’re committed, I believe you can do it.

Blueprint To Kick The 9-5..

I want to share a quick story with you…

I was in my late teens and I’d been working at the supermarket for nearly one year.

One day, I got to work and my boss started yelling at me, and calling me names.

This wasn’t the first time this had happened, and I was growing tired of it.

That day, I decided I’d had enough.

Not just of him, but the whole situation.

I hated the work, I hated the commute, and obviously I hated my boss too.

So, I did what almost anyone would do in that situation…

I told him “I QUIT!”

Actually, I said a few other things to him I won’t repeat, but you get the idea.

So, maybe you’re in the position where you’re done with your job and you feel like quitting.

You’re not alone.

But I don’t advise you to do what I did…

Instead, read this newsletter to discover what I’d do differently if I had my time again.

This will help you make a smooth transition, and you’ll also get an insight into what pitfalls to avoid when you end up working from home.

What To Do Before You Quit Your Day Job

So, if you’re certain you want to quit your day job, you’ll want to start a high income skill side hustle first.

I define a high income skill as a skill that can make you a MINIMUM of $10K per month.

The main two high income skills I teach are closing (sales) and copywriting (selling using the written word).

These two skills are in high demand online.

But they aren’t the only two skills you could develop.

In fact, there are many others to choose from…

And I share them in this blog article where you’ll also discover how to make your first $10K online >>

When choosing a high income skill, it’s important you choose something that resonates with you.

For example, if you’re more of a technical person, you may like computer programming.

If you love talking to people, closing could be a good option for you.

If you’re creative, then you could try graphic design or copywriting.

The opportunities are endless.

Making The Leap From Job To Self-Employed

So, let’s assume you’re at the point where your high income skill consistently makes you money every month.

You want to get to the point where you’re making double your monthly income.

Here’s why I say this.

Imagine making double your monthly income in your spare time.

Imagine how much more you could make when you quit your job and jumped in feet first.

If you quit before having this set up, you’ll panic when reality kicks in and you have to pay your bills, mortgage, and put food on the table, etc.

Now when you get to the point you’ve fully transitioned, and you’re working from home full time, here are some…

Deadly Working From Home Traps To Avoid

There are a number of traps that could affect your focus, productivity, and personal data security…

And quickly turn your work from home dream into a NIGHTMARE.

One of the biggest traps is knowing when to stop work.

This can be a challenge, especially if you’re on a roll or have a tight deadline.

But in my experience, if you don’t make time for work, rest, and play, you’ll wind up burnt out.

This will destroy any so-called “perks” of working from home.

I highly recommend you read this article on how to avoid the 9 other work from home “traps” >>

To recap, don’t be stupid like I was.

Quitting your job in the heat of the moment may seem like a good idea, but we all have financial responsibilities.

I was lucky everything worked out, but it always pays to have a solid plan, plus it gives you something to work toward.

With the extra money you make, you can save to invest for the future, so it’s a WIN/WIN.

Until next time,

Dan Lok

P.S. If you’re ready to dive into the world of high income skills and you’re more creative and love writing, then click here to check my copywriting trainings >>

If you’re more of an extrovert and love connecting with and speaking with people, then click here to check out my sales and closing trainings >>

Want To Survive The Next Recession? (Do This)

Back in 2020 when the pandemic threw the world economy into a tailspin…

Everyone thought we were in for a world recession…

And while there we did experience some economic turmoil…

Experts are saying that was nothing compared to what’s around the corner.

They say a depression is a very high possibility.

Because recessions tend to happen every 7 years, we’re long overdue for one…

As the last one was the Global Financial Crisis of 2008.

So in this week’s newsletter, I’ll share ways you can prepare and survive the next recession…

And if you’re savvy, make money and expand your business while others contract theirs.

Why Your Mindset is KEY In a Recession

To kick this off, click here to watch this YouTube shorts video to get into the right mindset going into a recession >>

You see, preparing for a recession is all about how you view it.

Most people see a recession as the end of the world, but there’s a small percentage of people who thrive and make more money in a recession.

How To Recession Proof Your Income and Business

In my career, I’ve been through many economic downturns.

And if you look throughout history, recessions actually get shorter and we bounce back faster.

There’s no telling how long the next recession will last, so here are 3 things you can do to prepare for it >>

I truly believe everyone can survive a recession if they’re well prepared.

But you must start as soon as possible.

Recessions affect everyone in different ways, and most people don’t think a recession will affect them, but they’re wrong.

It’s those people who panic when the recession hits, because they weren’t prepared.

They try to fix their situation, but it’s too late.

So let’s assume, you’ve done the things I mention in the video above.

You’ve got one or more skills you can use to make money…

You continue to stack cash and keep it on hand…

And you have a recession proof business.

Another thing you’ll want to do is pay off any outstanding debt.

As interest rates around the world continue to climb, any debt costs you more to service.

Doing these 4 things puts you in a great position to make money during a recession.

As Warren Buffett says “Bad news is an investor’s best friend”…

So, let’s dive into some ways you can take advantage of the upcoming recession and set yourself up for financial success.

How To Make Millions In The Next Recession

The more skills you have, the better chance your business has of surviving.

With the success of your business, ensure you stack as much cash as possible

They say “cash is trash” and normally I’d agree, but in a recession, cash is KING.

You always need cash in case of emergencies.

But when the time comes, you’ll need cash to invest in investments of your choice.

Most people make money from stocks and real estate in a recession.

Why those investments?

Because as people sell to get out of the market to salvage their net worth or pay back debt…

This is the best time to get a bargain.

DISCLAIMER: In no way is this financial advice. You must always do your due diligence before making any type of investment decision and never invest in anything you don’t understand.

Mark Tilbury is someone who’s lived through a few recessions and been very successful at profiting from them.

You may like to check out this video where he discusses his strategies for recession profits >> 

There are so many great YouTube videos out there on how to prepare and profit from the coming recession.

Feel free to do your own research if you want to dive deeper into this topic.

I’m going to leave you with a longer video, you may like to watch by Valuetainment.

Inside you’ll discover:

  • A history of the 10 worst American stock market crashes, and how to prepare for the next one…
  • Why a recession is a good time for you to start a business…
  • How to make millions in the next recession…
  • And so much more

Click here to get Patrick Bet David’s market crash strategies >> 

To recap, develop your skills, pay off any debt, and stack cash, for emergencies and invest when the time is right.

Recessions come and go, and although they can be challenging, you’re more than capable of weathering this storm and emerging financially stronger.

Until next time, go high ticket,

Dan Lok

P.S. – Your business is one of your biggest assets in a recession.

I have expanded during these contractionary times, and the businesses that follow suit also go on to have major growth once the recession ends.

If you’d like to know how to have consistent $100K months in your business, then click here to watch the Advanced Expert Masterclass >>

You’ll get my 6 steps to 6 figures months and you also discover why most coaches and consultants will NEVER hit $100K per month and so much more.

See you there.

P.P.S. – High ticket mastery is fast approaching…

We go live for 3 full days on January 25-27.

During this event, you’ll get the 3-step process I used to sell over $100 million in coaching and consulting services.

To find out what the 3 steps are and for the full scoop on this phenomenal LIVE event, click here >>

Richest Man In The World’s Success Secrets (Inside)

Today, you’ll get valuable insight into the success secrets of some of the world’s most successful people.

So without further ado, let’s begin.

Why Self-Confidence Is The Key To Your Success

If you’ve been following me for a while, you’ll know that I believe self-confidence determines your success in all areas of life.

I think back to when I was in high school.

I had such little confidence and was so afraid of life.

I was teased and bullied often.

It wasn’t until I started taking martial arts classes that my confidence improved.

The bullies started to notice and left me alone.

Some of them even became my students at lunch when I taught others what I’d learned.

Self-confidence is one of Tony Starks biggest secrets to success, and in this video, I break down Tony’s 9 secrets, so click here to install them in your mind and become your own Ironman >>

Why Your Race Doesn’t Matter

It’s easy to see your race as a roadblock,

But as a minority who is now very successful, I can tell you your race doesn’t matter.

It may mean you have to work harder to achieve your goals, (I know I did) but if you look, you’ll see successful minorities everywhere.

That goes for anything that could be deemed a disadvantage.

If you look hard enough you’ll find miraculous stories of people who achieved the seemingly impossible.

This is one of Bruce Lee’s secrets to success, and if you’re a Bruce Lee fan like me, or simply want to know how he saw and achieved greatness, then click here >>

Why You Must Take Risks

If you want success, you have to take risks.

No one ever played it safe and achieve their dreams.

I’m sure you’ve heard that your life begins outside of your comfort zone.

It’s very true.

If everything you ever wanted was inside your comfort zone, you’d already have it, wouldn’t you?

Stretching your comfort zone is difficult, which is why you must take baby steps.

Stretch it too fast, and you’ll find you step backward into safety, more often than not.

Richard Branson is one man who’s taken more risks than most.

He’s a serial entrepreneur with 12 billion dollar companies, and I share his secrets to success with you here >>

How To Conquer Your Fears

When you push the edges of your comfort zone, a natural byproduct of this will be conquering your fears.

Everything that scares you is merely an obstacle in the way of your achieving your dreams and the success you desire.

And here’s the thing…

The only two fears you’re born with are the fear of falling backward and the fear of loud noises.

Every other fear has been learned, which means you can unlearn them and overcome them.

Conquering your fears is one of Batman’s rules for success.

There’s so much we can learn from movies and superheroes.

I urge you to click here to discover more of Batman’s rules for success if you desire to have rock-solid confidence and the courage of the caped crusader >>

How To Have a High Pain Tolerance

Just as Batman has a high tolerance for pain, you must also work on yours if you want to achieve wild levels of success.

When talking about starting a business, Elon Musk is quoted as saying “number one is having a high pain threshold”.

One day, my mentor the 50 billion dollar man Dan Peña quizzed me.

He said, “Dan, what do you think makes a business successful?”

I shot all these obvious answers at him.

“A great product…”

“Great pricing…”

“Great marketing…”

All were wrong, he said, “It’s the entrepreneur’s ability to endure pain for long periods of time.”

And Elon Musk shares this view.

If you’d like a deeper dive into the mind of genius entrepreneur Elon Musk and what makes him so successful, then click here >>  

How To Find Opportunity In Times of Crisis

Did you know the Chinese character for ‘Crisis’ is actually made up of two characters? On their own, they read ‘Danger’ and ‘Opportunity’.

The world continues to live through times of crisis, and even though many businesses collapsed over the last few years, there have been other people who saw and capitalized on the opportunity.

Jack Ma is one of my favorite entrepreneurs to study and truly believes there is opportunity everywhere >>

I agree, and it’s just a matter of knowing where to look.

Click the link above to discover Jack Ma’s secret to success so you too can see opportunity in times of crisis.

Why It Pays To Be Mission Driven

If you want to build an amazing company eventually or even an amazing life, it’s easy to let your ego get in the way.

When I was younger, I had a big ego.

I didn’t think I needed anyone’s help and I’d do things on my own.

It was my ego that landed me $150K in debt and with 13 failed businesses to my name.

There are in fact 13 different egos that kill your success, and you’ll find all of them here >>

I’ve been guilty of a few of these in the past, and I can almost guarantee you’ll have at least one of these, and that’s OK.

Just know it’s something to work on and grow from.

I’ve also compiled a list of Game of Thrones Jon Snow’s secrets to success, one of which is being mission-driven and not ego-driven.

You can get all of Jon’s secrets here >>

Remember, you’re in complete control.

Success isn’t this elusive thing that only a few are worthy of or meant for.

Sure, it’s only a small percentage who do achieve it.

But if it’s possible for a minority, who moved to Canada without a word of English on his lips to bounce back from $150K of debt, and achieve great success…

Then it’s absolutely possible for you too.

Dan Lok

P.S. –  As self-confidence is the foundation of success in life and business…

I took the liberty of creating a short video course that will help you build rock-solid confidence…

So you feel more focused, and more determined, foster unlimited drive, and go after your goals with gusto and certainty.

If you know you were meant for more but just need a little nudge and boost of self-confidence every now and then, then click here to check it out >>