Are you a starving writer and hardly make ends meet?
Maybe you tried publishing books or other forms of creative writing. But your career never really picked up. Now, you can’t even feed your family properly with your writing. Maybe you even took on a job to get by. And the job is eating away precious time that you would rather spend with your loved ones.
Now, imagine this instead…
Picture yourself getting up in the morning. You get ready, grab a cup of coffee or tea and open your laptop. You type away and spend 30 minutes to an hour. And then, you call it a day. You can spend time with your kids, your spouse, go for a walk…When you come home later that day, maybe you spend another 30 minutes or an hour. And that’s it. That’s your career.
Sounds too good to be true? I assure you, it’s true. It’s actually possible to generate a stable income only with the power of your written words. Let me share with you the 3 best ways to earn more income in 2020.
1. Content Writing
There are so many companies out there that try to get more attention in the marketplace. One of the best ways to stand out and cut through the noise is through high- quality content.
Now, what am I talking about?
I’m talking about white-paper, pdfs, blogs, LinkedIn posts, long-form articles, and press releases. These days, content is king.
Thanks to the internet, there simply can never be enough content. Every company has to produce consistent content to stay relevant. That creates a huge demand in the marketplace for writers that can produce good content.
Thanks to this huge demand, content writing is one of the best ways to earn income writing.
What exactly is good content?
Good content educates, informs, inspires or empowers the reader. So, while content writing is one of the best ways to earn income writing – you have to do it right.
It requires you to do research and get to know the audience and the company you are writing for. You have to find out what your audience cares about and present it in an interesting way. As a content writer, you might also want to learn the basics of marketing and SEO optimization.
How can you actually earn money as a content writer?
How much you earn as a content writer depends on a few things. It depends on your skill level, but even more so, on who you are working with.
When it comes to content writing, stay away from low papers that don’t get paid well. Work with companies that actually value your work. Most content writers get paid by the project. So, you want to make sure to find a client and work with them long-time. This way your income will be consistent and reoccurring.
Your competitive advantage as a content writer
The thing is, good content writers are often hard to find. So, if you are good and maybe even have some expertise in a certain niche you hardly have any competition.
If you tap into fairly untouched markets, content writing is a reliable way to earn income by writing.
2. Social Media Writing
What does social media writing mean? It means to write for Facebook, Instagram or even Youtube descriptions.
So many companies need good writers to create social media writing. There is one challenge with social media writing. You have to understand the subtle differences between the different platforms. It’s no good to write one text and post it everywhere. You never want to write one piece of content and post it on all social media platforms.
Why do you have to consider the social media platform?
A Youtube audience for example, engages in different ways than an Instagram audience. Different platforms require a different approach. On Facebook, the audience tends to be a bit older than on other social media platforms. Twitter has a younger audience and is generally more fast-paced. It holds a lot of potential for businesses and companies. Instagram’s target group is again even younger. Most users are between 18-29 years old.
And age is only one of the many factors to consider when posting on a certain platform. Other things you might have to consider are location, time and certain trends in your niche.
Your competitive advantage as a social media writer
The complexity of social media writing is
actually great for you. It means companies have a big demand for good social media writers. It results in predictable, recurring income for you – if you are good.
Maybe you need a little bit of training, to develop your skills. But if you do you will be rewarded, because the social media market is massive.
3. Sales Copywriting
Sales Copywriting is a little bit more advanced. It means to use your written words to convince and persuade someone to take action. For example, it could be a landing page, to get someone to click a button and buy. Or it could be on an application to get someone to book a call.
This kind of writing is not taught in school. I’m not talking about academic writing. I’m talking about writing the way you speak. Writing to sell, with an intention or a purpose. When you write to persuade, the writing has to be simple and casual. Sales copywriting often goes against the kind of writing we learn in school.
It has to be simple, so every possible buyer can understand the sales message. Confused minds don’t buy. If a call to action is too complex, the reader won’t act on it. That’s why sales copywriting is not so easy to do. You probably have to unlearn some things that you previously learned in school.
How do you get paid as a copywriter?
Getting paid as a copywriter again depends on different aspects. It depends on the kind of project. You could write landing pages, for example, emails or actual sales letters.
A landing page could be a one-time gig. Your employer will probably need only one landing page at a time. Emails, on the other hand, are reoccurring. Most companies send out emails on a regular basis. Emails might don’t result in sales immediately but rather nurture a lead. A landing page, however, should get people to buy from you.
So, the payment you get might depend on the project you work on.
It also depends on your skills. How many conversion does your writing generate for the company? Is it a landing page for a high ticket offer and generates a lot of sales? Or is it a low ticket offer where the volume of buyers has to be higher?
All these are factors that you and your employer should consider when discussing your payment. If you have the skills and can write very persuasively most companies will be more than happy to pay you.
Good copywriters are also very rare to find. If you help them get more sales, it will be no problem for them to pay you generously.
Your competitive advantage as a copywriter
If you can write in a way that persuades people to take action you are already more skilled than most copywriters. But there is more to it. As a sales copywriter, you have to know what goes on in people’s heads. How do they buy? Why do they buy? What motivates them? What are they scared of?
Your sales copy has to speak to the dreams and desires but also the deepest fears of the prospect. If you can do that, copywriting is the best way to earn income writing for you.
How do you become a copywriter?
Writing good sales copy is a skill you can learn. Anyone can learn to write copy and become a copywriter – if you put in a little bit of effort.
Actually all these 3 forms of writing – content writing, social media writing and sales copywriting – fit into the category of copywriting. Copywriting means to use words to persuade and influence somebody. It could be through an email, a post, a page, a letter or a video script.
That’s the power of copywriting.
Stop being a starving writer.
If you want to discover the power of copywriting and find out how this skill can provide income and freedom to you and your loved ones – check out my high-income copywriter training.
In the training, you will find out how to earn a stable income with writing from anywhere in the world.
You will learn exactly how copywriting works. I’m providing a step by step plan on how you become a copywriter and potentially earn a 6-figure income.
Register for my free, on-demand training here and start earning an income writing in 2020.