Systems & Processes

Reaching Your Course Launch Goals: Final Preparations

Hello, course creator! 

The countdown to your highly anticipated Kajabi course launch is nearing its end. 

In this article, I’ll guide you through the essential final preparations, incorporating some actionable exercises along the way to help you define the best strategies for your unique course. 

Let’s get started..

Step 1: Review and Finalize Course Content

Take some time to meticulously review all your course materials. Pay attention to areas that may need improvement or further clarification. 

Organize your content in a logical sequence that provides a seamless learning experience for your students.

Step 2: Test Your Sales Funnels

Put yourself in the shoes of a potential student and navigate through your sales funnels. Identify any friction points or technical glitches that may hinder the enrollment process. 

Ensure your payment gateways are set up correctly and conduct test transactions to verify smooth processing.

Step 3: Polish Promotional Materials

Gather feedback from friends, family, or colleagues on your promotional copy. Ask for their input on whether the value proposition is clear and compelling. 

Craft persuasive and engaging copy for your landing pages, emails, and social media posts that resonate with your target audience.

Step 4: Implement Last-Minute Marketing Efforts

Now’s the time to brainstorm innovative ideas to create excitement around your course launch. Consider hosting a live webinar or collaborating with influencers to expand your reach and generate buzz. 

Execute your marketing plan and create a content calendar for pre-launch promotional activities.

Step 5: Address Pre-Launch Jitters

Acknowledge any pre-launch jitters or doubts that may be creeping in. Write down positive affirmations to counter these feelings and remind yourself of the value you’re providing to your future students. Embrace the excitement and positive energy surrounding your course launch.

Step 6: Stay Committed to Success

Reflect on the journey that led you to create this course. Reconnect with your purpose and envision the positive impact your course will have on your students. 

Reaffirm your commitment to success and visualize the thriving community of learners who will benefit from your course.

Step 7: Monitor Launch Day Performance

Outline key performance indicators (KPIs) to track on the launch day. These may include enrollment numbers, website traffic, and email open rates. 

Keep a close eye on the KPIs and use the data to make informed decisions about your marketing strategy.

Step 8: Continuous Improvement

Seek feedback from beta testers or early enrollees to identify areas for improvement in your course content. Use the feedback to make necessary refinements and adjustments to create the best learning experience possible.

By following these strategic steps and incorporating the exercises along the way, you’ll be well-prepared to launch your Kajabi course with confidence and success. 

Remember, preparation and dedication are the keys to a triumphant course launch.

And don’t forget to seize these valuable opportunities:

►► Grab your FREE trial of Kajabi + $5,995.00 of FREE bonuses here:

►► Watch the FREE masterclass on how to get paid for what you know:

To your unstoppable success,

Dan Lok

Kajabi Mobile App: Course Access on the Go

I’m excited to guide you through the world of Kajabi’s mobile app and share the best strategies for maximizing its benefits for both your students and you. 

The Kajabi mobile app offers unparalleled convenience and accessibility, allowing students to engage with your courses on the go.

Let’s explore step-by-step how to leverage the Kajabi mobile app and some examples of the best strategies to enhance your course accessibility and reach.

Step 1: Explore the Kajabi Mobile App

Take the time to explore the Kajabi mobile app’s features and functionalities. Familiarize yourself with the interface and capabilities to understand how it can enhance your students’ learning experience.

For example, the mobile app provides a smooth and intuitive user interface, making it easy for students to navigate through your course content.

Regarding your own personal branding.. Kajabi has announced they are beta testing your custom-branded course app. You will need to upgrade to Growth or Pro plan in order to sign up for the Branded App add-on.

Learn more here.

Step 2: Ensure Mobile Responsiveness

Before launching your course on the mobile app, ensure that your course pages and content are fully mobile-responsive. Optimize your videos, PDFs, and quizzes to display flawlessly on various mobile devices, such as smartphones and tablets.

This ensures that students have a seamless and enjoyable learning experience, no matter what device they use.

Step 3: Accessing Courses on the App

Guide your students on how to access your courses through the Kajabi mobile app. Provide clear instructions on downloading the app from app stores and logging in with their Kajabi accounts.

By making the process easy, you encourage more students to use the app regularly.

Step 4: Interactivity and Engagement

Encourage students to make the most of the interactive elements available on the mobile app. 

For instance, they can participate in discussions, take quizzes, and submit assignments directly through the app. 

This level of engagement not only enhances their learning but also fosters a sense of community among your students.

Step 5: Offline Access

Highlight one of the key benefits of the Kajabi mobile app – offline access. Students can download course content and continue learning even without an internet connection. 

For example, if they’re traveling or in a location with limited connectivity, they can still access your valuable content and make progress in their learning journey.

Step 6: Mobile App Marketing Strategies

Explore various mobile app marketing strategies to promote course accessibility.

Utilize social media platforms, email marketing, and blog posts to showcase the app’s benefits. Share testimonials from students who have experienced the convenience of learning on the go using the mobile app.

Step 7: Push Notifications

Leverage the power of push notifications as a powerful communication tool. Send timely updates, reminders, and announcements directly to your students’ mobile devices. For instance, you can send a push notification to remind students about an upcoming live Q&A session or inform them of new content releases.

Step 8: Monitor App Analytics

Once your course is accessible through the mobile app, regularly monitor app analytics. Analyze user behavior, engagement patterns, and app usage to gain valuable insights. 

For example, tracking which content receives the most views can help you understand what topics resonate best with your audience.

Step 9: Gather Student Feedback

Actively encourage students to provide feedback on their mobile app experience. Listen to their input, and use it to identify areas for improvement. 

Step 10: Continuous Optimization

Based on the feedback and analytics, continuously optimize the mobile app experience for your students. Implement improvements to provide a seamless and user-friendly interface. Your commitment to optimizing the app will foster student satisfaction and loyalty.

With the Kajabi mobile app, your courses become more accessible, interactive, and enjoyable for your students, while empowering you as a course creator to connect with your audience like never before.

And don’t forget to take advantage of these amazing offers:

►► Grab your FREE trial of Kajabi + $5,995.00 of FREE bonuses here:

►► Watch the FREE masterclass on how to get paid for what you know:

To your unstoppable success,

Dan Lok

Engaging Students with Kajabi Assessments and Quizzes

Hello, fellow course creator!

Today, I’ll walk you through a step-by-step process to leverage Kajabi’s assessment and quiz features, creating an interactive and enriching learning experience for your students. 

Engaging quizzes and assessments can boost student participation, improve knowledge retention, and ultimately lead to a more successful course.

Let’s get started!

Step 1: Plan Your Quiz Questions

Begin by carefully planning your quiz questions. Consider the key concepts and learning objectives you want to assess.

Organize the questions into relevant sections to ensure a logical flow throughout the quiz.

Step 2: Choose Question Types

Kajabi offers a variety of question types, such as multiple-choice, true/false, and open-ended.

Select question types that align with your course content and learning goals. 

Mixing different question formats keeps the quizzes dynamic and interesting.

Kajabi provides four distinct question types, each with its own set of advantages and considerations:

Multiple Choice:


  • Efficiency: Crafting multiple choice questions is efficient and time-saving, ideal for evaluating a wide range of content.
  • Objective Scoring: Scoring is straightforward as there’s a single correct answer, reducing grading subjectivity.
  • Immediate Feedback: Students receive instant feedback on their performance.


  • Limited Critical Thinking: Multiple choice questions may not encourage deep critical thinking or reflection.
  • Guessing: Students can sometimes guess the correct answer, potentially inflating scores.



  • Diverse Answers: Checkboxes allow for multiple correct options, accommodating nuanced responses.
  • Effective for Concepts: Ideal for assessing understanding of concepts with multiple facets.
  • Flexible Scoring: Instructors can assign partial credit for partially correct answers.


  • Complexity: Crafting effective checkboxes questions can be more time-consuming.
  • Ambiguity: It may be challenging to determine the extent of partial credit for complex questions.

Short Answer:


  • Open-Ended Reflection: Short answer questions encourage students to provide detailed, open-ended responses, promoting critical thinking.
  • Versatility: Suitable for various subjects, from essays to mathematical problem-solving.


  • Subjectivity: Grading short answers can be subjective and time-intensive, as it involves assessing the depth and quality of responses.
  • Varied Lengths: Responses can vary in length, making grading consistency a challenge.

File Upload:


  • Multimedia Integration: File uploads enable students to submit diverse forms of work, such as essays, images, or multimedia projects.
  • Authentic Assessment: Ideal for evaluating real-world skills like graphic design, coding, or video production.


  • File Size Limitations: Uploading large files can pose technical challenges.
  • Storage and Accessibility: Storing and accessing numerous files may require additional resources and organization.

Ultimately, the choice of question type depends on the specific learning objectives, subject matter, and desired level of assessment detail within your course.

Step 3: Access Kajabi’s User-Friendly Interface

Log in to your Kajabi account and navigate to the desired course.

Click on the “Assessments” or “Quizzes” tab to access Kajabi’s user-friendly interface for creating assessments.

Step 4: Create the Quiz

Build your quiz by adding the questions and answer choices. You can provide explanations or additional information to provide context or reinforce learning points. 

Ensure that the questions are clear and concise, avoiding any potential confusion.

Step 5: Set Grading Options

Decide on the grading system for your quiz. You may choose to assign points to each question, offer partial credit for partially correct answers, or use a simple pass/fail system. 

Adjust the grading options to align with your course objectives.

Automatically Graded:


Not Automatically Graded:


Step 6: Configure Timing and Completion

If applicable, set a time limit for completing the quiz.

Consider the complexity of the questions and the time required for thoughtful responses. 

Additionally, decide whether students can retake the quiz or if they have one attempt only.

Step 7: Add Gamification Elements

Enhance the learning experience with gamification elements. Incorporate point systems, badges, or progress bars to reward students for their achievements. 

Gamification fosters a sense of accomplishment and encourages students to excel.

  • Unlock Achievements with Badges and Points: Develop a rewarding system where students earn badges and points as they progress through the course. Craft quizzes, assignments, or interactive activities within Kajabi, and utilize its Community product or compatible themes to seamlessly assign points and badges based on key milestones and student actions. These actions can trigger automated responses, enhancing the learning experience.
  • Compete and Climb the Leaderboards: Motivate your students by setting up leaderboards that showcase their rankings compared to peers. Kajabi’s Community product can automatically update these leaderboards as students make progress, adding a competitive edge to your courses.
  • Interactive Learning Elements: Elevate engagement by integrating interactive elements like videos, quizzes, and games. While Kajabi currently doesn’t support interactive videos, you can embed them from external applications. Check out our comprehensive guide on embedding interactive assets into your Kajabi courses for step-by-step instructions.
  • Track Progress Effectively: Kajabi offers standard progress tracking, allowing students to monitor their course journey. Ensure your students are well-informed about how to access and interpret their progress details.
  • Challenge Your Students: Foster active learning through challenges that unlock new content or levels. Design quizzes, assignments, or interactive tasks that students must complete to access further course material. Kajabi’s Community product is a valuable asset for creating and managing these challenges.
  • Reward Excellence: Recognize student achievements with rewards such as badges, points, or certificates. Implement a system that automatically grants rewards upon course completion. While Kajabi can trigger basic certificates through Zapier, our preferred method involves Jotform integration. Embed Jotform forms into your courses to personalize certificates, issue them securely, and ensure one-time use, guarding against unauthorized duplication.
  • Encourage Peer Interaction: Facilitate peer-to-peer interactions within your course by incorporating forums, chat rooms, or interactive elements. This not only enhances the learning experience but also encourages collaboration among students.

Step 8: Provide Instant Feedback

Enable the option for instant feedback after completing the quiz.

Students will appreciate receiving immediate insights into their performance. 

Utilize feedback as an opportunity to encourage improvement and celebrate correct answers.

Kajabi testimonial

Step 9: Review and Revise

Before publishing the quiz, review it thoroughly to ensure accuracy and relevance.

Make any necessary revisions to fine-tune the questions and overall quiz experience.

How to view Assessment results:

Step 10: Monitor Performance

Once your quiz is live, keep a close eye on student performance and engagement.

Utilize Kajabi’s analytics to track quiz results and identify areas where students may need additional support.

By following these ten steps, you’ll be well-equipped to harness the power of Kajabi’s assessment and quiz features, providing your students with an interactive, rewarding, and impactful learning journey.

And don’t forget to take advantage of these fantastic offers:

►► Grab your FREE trial of Kajabi + $5,995.00 of FREE bonuses here:

►► Watch the FREE masterclass on how to get paid for what you know:

To your unstoppable success,

Dan Lok

Best Practices for Kajabi Course SEO

Greetings, fellow course creator!

Today, we’re exploring the art of optimizing your Kajabi course for Search Engines (SEO), a digital magic wand that can lead eager students straight to your virtual classroom door

So, let’s roll up our sleeves and uncover the best SEO practices that will make your course shine brightly in search rankings!

Understanding the Power of SEO for Course Pages

Before we delve into the nitty-gritty, let’s grasp the importance of SEO for your Kajabi course. Imagine your course as a hidden gem that awaits discovery by eager learners. By implementing effective SEO strategies, you’ll elevate your course pages, making them easily discoverable by students who are actively seeking knowledge in your niche.

Keyword Research: Unlocking the Language of Your Audience

The foundation of successful SEO lies in thorough keyword research. These keywords are the words and phrases that your potential students use to search for courses like yours.

Conducting keyword research helps you understand the language of your target audience and allows you to align your content with their search intent.

Begin your keyword research by identifying the main topics and themes of your course. Utilize tools like Google’s Keyword Planner, SEMrush, or Ubersuggest to explore relevant keywords and their search volumes. Aim for a mix of high-traffic keywords and long-tail keywords, which are more specific and less competitive.

Optimizing Course Pages: On-Page SEO Magic

Now that you have your precious keywords, it’s time to weave them into the fabric of your course pages. Start by optimizing your page titles, URLs, and meta descriptions. Craft compelling and keyword-rich titles that entice readers while accurately representing your course content.

Next, ensure that your URLs are clean and descriptive. Avoid lengthy strings of numbers or irrelevant characters. Instead, create concise URLs that give readers a clear idea of what to expect on the page.

Additionally, don’t forget to craft engaging meta descriptions. While not a direct ranking factor, a well-written meta description can significantly impact click-through rates, driving more organic traffic to your course pages.

Creating Valuable Content: The Heart of SEO

SEO isn’t just about sprinkling keywords everywhere; it’s also about providing valuable content that resonates with your audience. Search engines love content that genuinely helps and educates users. Thus, focus on creating high-quality, informative, and engaging content that answers the questions and needs of your potential students.

Diversify your content formats to cater to different learning preferences. Use a mix of text, images, videos, and interactive elements to keep your audience captivated throughout their learning journey. Remember, the longer students stay engaged on your course pages, the better your SEO signals become.

Building Backlinks: The Popularity Factor

In the world of SEO, backlinks are like votes of confidence from other websites. When reputable sites link back to your course pages, search engines perceive your content as valuable and authoritative. As a result, your pages are more likely to climb higher in search rankings.

Reach out to relevant blogs, industry publications, and websites to pitch your course content for potential collaboration. Guest posting, partnerships, and providing valuable insights can earn you those coveted backlinks, driving more traffic and boosting your SEO standing.

Monitoring and Improving: The Ongoing SEO Journey

SEO is not a set-it-and-forget-it affair; it’s an ongoing journey of monitoring and improvement. Keep an eye on your course pages’ performance using tools like Google Analytics and Kajabi’s built-in insights. Track your keyword rankings, organic traffic, and user behavior to identify areas for enhancement.

As you gather data, be ready to refine your SEO strategy based on real-world insights. Continually update and optimize your content, refresh keywords, and adapt to evolving search trends. The more you invest in your SEO efforts, the greater the rewards in terms of organic traffic and student enrollments.

Captivate the World with SEO-Optimized Courses

Congratulations! You now hold the keys to unlocking the true potential of SEO for your Kajabi courses. By implementing these best practices, you’ll captivate the world with your valuable content and attract eager learners who are searching for precisely what you offer.

kajabi testimonial 3

Before we part ways, remember to seize these fantastic offers below:

►► Grab your FREE trial of Kajabi + $5,995.00 of FREE bonuses here:

►► Watch the FREE masterclass on how to get paid for what you know:

To your unstoppable success,

Dan Lok

5 Millionaire Daily Routines (Just Pick One)..

In the world of business you hear a lot about daily schedules and morning routines…

So, in this week’s newsletter I thought I’d share with you 4 millionaire/billionaire daily routines as well as my own.

But first, why would you want to adopt a millionaire’s routine?

Millionaire routines have a wide range of benefits, including:

  • Keeping you focused on important tasks
  • Helps you prioritize your time better each day
  • Increases your productivity
  • Helps reduce stress
  • Gives you more control over your life and results
  • Helps you control your energy levels
  • Helps you make healthier choices
  • Improves your focus and reduces brain fog and forgetfulness
  • Gives you more time to achieve your goals
  • Improves happiness, and more!

So let’s get started.

Why You May Want To Wake Up At 3:30 AM

Mark Wahlberg’s day starts at 3:30 am.

From then until 11 am he prays, takes various supplements, works out, has a post workout meal, plays golf, and has a few smaller meals.

From 11 am to 7 pm he takes work meetings, has lunch, picks up his kids from school, has another workout, has a shower and spends time with his family/has dinner before bed at 7:30 pm.

He eats a high protein diet of turkey, chicken, egg whites, and white rice.

How To Live Like The Rock

Dwayne Johnson, one of Hollywood’s biggest stars, also starts his day at 3:30 am.

He’s one of the rare people who don’t need much sleep and gets anywhere from 3 to 5 hours a night.

He starts his day with light cardio for 30-50 minutes after his coffee, after which he has breakfast.

His diet is very important, and he usually starts his day with beef and oatmeal.

Other staples in his diet include chicken, broccoli, halibut, rice, asparagus, leafy salads, baked potato, mushroom, onions, and peppers, as well as casein protein.

Quiet time to himself is very important and he often sacrifices 2 hours of sleep just to achieve this.

He likes to get 10-12 hours of work done each day, and his day includes a 2-3 hour workout in the afternoon or morning depending on what his other commitments are.

Before bed he relaxes and answers emails, then sleeps for 5 hours or so and wakes up to do it all again.

The Daily Routine Of a Real Life Tony Stark

One of the world’s most recognizable CEOs, Elon Musk wakes up at a respectable 7 am.

He sleeps 6-6.5 hours per night, and says sleeping in affects his performance MORE than sleeping for fewer hours.

FUN FACT: Showering is one of the most important parts of his day, because it wakes him up and puts him in the right headspace.

He then drops his kids at school on his way to work.

A famous workaholic, Musk claims to work around 11-14 hours per day.

His work day is split up into 5 minute windows, and he often works so hard he skips lunch.

He isn’t as crazy about nutrition as The Rock or Mark Wahlberg, and loves diet Coke.

As a result, his physique and health take a backseat to his work.

After work he spends some quality time with the family before beginning work again at 10 pm after the kids are asleep.

He works for around 3 hours before sleeping at 1 am.

A Day In The Life Of A Serial Entrepreneur

A member of the infamous 5 am club, Richard Branson likes waking early to spend time with his family and exercise before he begins his work day.

He lifts weights for 40 minutes each day to maintain his strength and fitness.

If he is on Necker Island, he’ll kitesurf until 9 am before he eats a nutritious breakfast of fruit salad and some muesli, nuts, and dried fruit…

And he won’t consume any milk or yogurt with his meal.

He begins his work day at 10 am answering emails and reading reports his team has sent through.

He’s known to have a bit of a tea addiction and sips it constantly, consuming as many as 20 cups each day.

In the afternoon he eats lunch and continues to work, taking calls and answering emails.

He begins winding down at around 5 or 6 pm before his favorite meal of the day, dinner.

After dinner, like some of the others in this newsletter, he’ll work for a few more hours before retiring to bed around 11 pm and sleeping for around 6 hours.

My Daily Schedule

My daily schedule has changed a lot because in the last few years I’ve made health my BIGGEST priority.


Because all the money in the world is meaningless without good health.

So many people prioritize money over health, like I did, and after years of doing that…

I realized it’s no way to live and if I ignored my health, it could get so bad there’s no way I could buy it back fast enough.

So let’s get into it.

I’m not a member of the 5 am club, and I start my day around 7-7:30 am.

I brush my teeth and I start off the morning with a big jug of warm water, NOT cold, because cold water isn’t good for you.

Then I do the attitude of gratitude. It’s important to be grateful for everything you have.

If you’d like to follow my daily gratitude meditation, you can do it here >>

After daily gratitude, I exercise for around 90 minutes 5 days a week, as health is my most important investment.

My workouts change all the time.

It could be martial arts, weights, cardio, stretching, or a combination.

Each day I aim to get 5 solid hours or work done.

I usually finish my work day around 6 pm, and relax with Jenny for the rest of the night.

As my health is so important to me, I take daily supplements and multivitamins.

I eat blueberries, blackberries, strawberries, and apples every day.

I also do intermittent fasting and only eat between 12 and 8 pm, so I fast for 16 hours every day.

I also don’t drink, smoke or vape, and aim to minimize my sugar intake.

I aim for 8 hours of sleep each night with a minimum of 7.

And that’s my typical day.

In closing…

You don’t need to wake up early to be productive.

Some people work best at night, while others work best in the morning.

You’ll just need to figure out what your most productive hours are, then protect that time with your life.

You should also develop your daily disciplines >>

The other important thing is diet, nutrition and exercise.

Your body is a machine and you want your machine to run as smooth as possible.

The way you do that is through maintenance (regular exercise) and giving it the right fuel (good food).

It’s really that simple.

Until next time… to your success,

Dan Lok

P.S. – If you want to know how millionaires simply Get Sh*t Done, I’ve got a special training for you at the Dan Lok shop >>

These are the exact things I do to get more done in a day than most get done in a month, and make millions of dollars.

If you apply just a few of these strategies you’ll see your productivity increase many times over.

Mastering Payments and Transactions on Kajabi

Welcome back to our Kajabi journey. Today, we’re diving into a crucial aspect of managing your online course business – handling payments and transactions on the Kajabi platform. 

As we know, a smooth and secure payment process is vital for providing a top-notch experience to both you and your valued students. So, let’s roll up our sleeves and explore the ins and outs of payment management!

Setting Up Payment Gateways: Secure and Seamless Transactions

First things first, let’s talk about setting up payment gateways on Kajabi. These gateways act as virtual cash registers, enabling your students to make payments for your courses easily and securely. Kajabi offers integration with various popular payment processors, allowing you to choose the one that best suits your needs.

To get started, head to your Kajabi dashboard and navigate to the “Payments” section. Here, you can set up your preferred payment gateway and connect it to your Kajabi account. Whether you prefer PayPal, Stripe, or other options, the process is straightforward, and Kajabi provides clear instructions every step of the way.

Secure Payment Options: Building Trust with Your Students

When it comes to online transactions, security is paramount. Your students need to feel confident that their sensitive information is in safe hands. Fortunately, Kajabi ensures a secure payment environment, so you can focus on delivering valuable content without worries.

The platform complies with data protection regulations and uses SSL encryption to safeguard all payment transactions. This level of security not only protects your students but also boosts their trust in your brand. Remember, trust is the foundation of any successful online course business.

Troubleshooting Payment-Related Issues: Smooth Sailing Ahead

Even with the most reliable systems, occasional hiccups may occur. Perhaps a payment gets declined or a transaction doesn’t go through as expected. 

Don’t fret! Kajabi has your back with robust troubleshooting features.

In the event of a payment issue, you’ll receive notifications and detailed reports to help you identify and resolve the problem quickly. 

You can review failed transactions, check payment logs, and get insights into payment statuses. Armed with this information, you can take the necessary steps to ensure your students’ payments go through seamlessly.

Streamlined Payments, Happy Students: A Win-Win Situation

Handling payments and transactions on Kajabi is undoubtedly a win-win situation. By creating a seamless payment process, you provide your students with a delightful experience that keeps them coming back for more. Moreover, the convenience of smooth payments encourages your students to focus on their learning journey, knowing that they are in good hands.

So, my fellow course creator, let’s make sure our payment systems are top-notch. 

Remember, a secure and hassle-free payment process is a key ingredient in the recipe for a successful online course business.

Before we part ways, take advantage of these fantastic offers below:

►► Grab your FREE trial of Kajabi + $5,995.00 of FREE bonuses here: 

►► Watch the FREE masterclass on how to get paid for what you know:

Now, let’s ensure smooth sailing with your payments, and I’ll see you in the next exciting chapter of our Kajabi journey!

Dan Lok