Text or Call: 833-432-6565‍ (4-Dan-Lok)
(Add 1+ for outside of North America)

Facebook-f Instagram Linkedin-in Youtube Twitter
Free Add a Zero Session
Facebook-f Instagram Linkedin-in Youtube Twitter
Free Add a Zero Session

Sales

Secret Currency Pays You Over And Over?

by

You may have heard the line “attention is the new currency”…

Well, it’s very true.

You can’t expect anyone to pay you if they don’t first pay you attention.

And with so many coaches, consultants, and experts out there, you must have a way of winning attention, and converting that attention into sales.

So in this week’s newsletter, you’ll discover.

How to start and build a thriving community that supports each other and takes action on your offers.

When we ran our High Ticket Closer Certification™ as a business opportunity, we built an amazing community in our private Facebook group.

People loved being there, and although the intention of the group was more for student development than to make sales, the members were engaged and very supportive of each other.

We kicked anyone out who we deemed “bad apples” who didn’t follow our guidelines, but I digress.

Let’s start with…

5 Benefits Of Building A Thriving Community

This list is not exhaustive, but if you can build a thriving community, you’re automatically more in touch with your members.

You’ll gain valuable feedback to help make the community the best it can be.

You can create a safe place for your prospects to share their learnings and takeaways, where they feel understood and can relate to one another.

You can build amazing relationships with your prospects, which in turn creates high levels of loyalty and retention when they finally become clients.

The Difference Between an Audience and A Community

There are pros and cons of each of the above, and here are some of them.

With an audience your pros are your ability to reach more people.

People can share your content… and you can connect with people on platforms that they’re familiar with.

Some cons include, you could fall victim to algorithm changes, you’re competing for your audiences’ attention, and you have no control over the platform.

If you say something the platform doesn’t like, you could be removed forever.

With a community, you have people’s full attention, you can create a private space for your members free from ridicule from non-members, and you have a higher level of control of the platform.

Some cons may include, it’s more difficult to be discovered, your content is only sharable amongst your members, and your members may not spend much time on the platform, which can make things difficult for them.

Overall however, your community should be more about the people than the platform.

The Most Two Important Questions You Must Know The Answer To

Whether your community is free or paid, you must be able to answer these questions.

Why would anyone want to join your community, and why would they stay?

Your goal for your community should be to give immense value no one else in your niche is offering.

You’re creating a community people would pay to be a member of, even if it’s free.

Help them solve problems… level up in their life… share their wins, and many other things.

But don’t give them access to your best stuff.

If you help them level up, eventually they’ll run into more problems, and to solve those problems, they’ll need to invest in themselves at a higher level.

And who do you think they’ll want to help them? You, or someone they’re not familiar with?

The answer is obvious.

What Platforms Are Best For Your Community?

You wouldn’t be running this type of community, but gamers would prefer platforms like Twitch or Discord, because that’s where they spend most of their time.

You want the platform you choose to be as easy to access as possible for your community members.

Some popular choices are Facebook, Discord, Telegram, Slack, plus a host of others.

Initially we used Facebook for our S.M.A.R.T. Challenges, business events, and Dan on Demand etc…

But in recent years we’ve switched to Telegram.

Why?

Because the reach in Facebook groups isn’t what it used to be…

And most people use Telegram on their phone, which means they’re far more likely to see the messages and interact with the group.

So, do some research on the platform you think would be best for your members.

How To Grow Your Community

There are many ways to grow your community.

You can promote on your social platforms or podcasts to your current audience.

To ensure you get the best prospects inside your group, you may want them to hit certain criteria before they’re approved to enter, because you don’t want a community of tyre kickers.

You can set up paid ads to reach a wider audience, and you can also set up chatbots on your IG or FB pages to funnel people into your group.

There are many other ways to promote it, but these are just a few examples.

How to Never Run Out Of Content To Post

As you’re building a community around your products and services, you should already have a solid idea about who your ideal prospect is.

With that in mind, you want to think of as many things as possible that are important to them.

What are their goals and aspirations?

What are the common roadblocks, obstacles, and problems they’d like to avoid?

Then you want to brainstorm how your products and services help them either reach their goals or avoid common roadblocks.

Then you can pick one and create content around it and relate it back to your products and services every now and then so when they’re ready to achieve more, they know where to go.

You want a high value to pitch ratio, so 1 pitch for every 4 value posts is a good place to start.

That’s not to say your pitch posts won’t contain any value at all, you can mix the two together.

In closing…

Building a community is a great way of setting yourself aside from your competition and building trust, which translates into greater impact and of course more sales.

Until next time, go high ticket,

Dan Lok

P.S. – If you haven’t heard, our next S.M.A.R.T. Challenge™ starts soon.

You’re seriously running out of time if you want the business secrets and strategies responsible for over $100 million sales in just a few years.

So click here to secure your spot… >>

And I’ll show you how to apply these secrets to your business so you can SCALE, SYSTEMIZE, and SUSTAIN your business for years to come.

Don’t Believe 6 Figures Can Happen For You?

by

Quick question…

Do you want to make 6 figures?

If so, then read this email very carefully, because I’m going to break down how to make it not just possible, but probable.

First things first, there’s a lot that goes into hitting your first $10K month…

No matter whether you’re working a job or you have a skill-based business like copywriting or closing.

Why You Must Believe 6 Figures Is Possible

You must first BELIEVE it is possible to make 6 figures in one year.

You must also believe it is possible for YOU.

Seeing others make 6 figures is one thing but if you don’t believe you can, then you never will.

You may have heard me say this before, “You’ll never make $100K with $50K per year habits”...

And it’s very true.

Because if you want to make 6 figures, you’re going to have to cut out all the things that don’t serve you.

TV, video games, partying, and anything else that eats your time but offers little return.

It’s possible you can do those things again after you see some success, but the question is ‘will you still want to?’

You should start viewing yourself as the CEO of your own business, and your business is your life.

Everything in your life should be worked on to be optimized, including your health and relationships, but today, we’ll talk optimizing your wealth.

How To Simplify Your Income Goals

I know $100K+ can seem like a lot of money.

Another part of making 6 figures is believing that it’s easy.

I like to break it down into a daily income goal, which I explain in under 2 minutes here >

If you’re working a job and there’s just no way you could ever get to $10K in that position, then the best option for you is to start a side hustle with a high income skill.

That way you can make money in your free time.

If you want to know what side hustles you could start to make up to $200 per hour, then click here >>

If you’ve been following me for a while, you’ll know I believe a high income skill is the best way to make your first 6 figures.

Different Ways You Can Use Your Skills To Make 6 Figures

Depending on your skillset, you’ll need to structure your deals and pricing in a certain way.

If you’re a closer, you’ll likely make 10% per sale, so you’ll want to partner with clients who have high ticket products or services.

If your client’s package is $5K, and you make $500 per sale, you’ll need to close 5 sales per week to make $10K per month.

In this video, I break down some other ways you can use your skill to make 6 figures >>

If your skill is Copywriting, then there are 3 key things you must do to increase your earning potential and hit 6 figures.

The first two are obvious, but you’d be surprised at how many copywriters either overlook them, or ignore them completely.

The third one is less obvious and VERY counter-intuitive.

If you want to know the 3 things you must do to increase your copywriting income, then click here >>

What To Do If You Feel Like You’re Running Out Of Time

Now, you may feel as though you’re getting older faster, and time is of the essence.

If so, how do you master a skill fast?

If that sounds like you, then click here for the fastest way to master a skill >>

The good thing is you don’t need to master a skill to make 6 figures.

In fact, if you mastered any skill, you’d be making far more than 6 figures with it.

All you need to do is get good enough to make 6 figures.

But What If You’re Younger And Feel Lost In Life, What Do You Do Then?

In my opinion, narrow down a number of things you’d like to try and try each one until you find something you love.

If you’d like to know what one of my successful mentees Stephen did when he was in his early twenties and lost, then click here >>

A Final Piece Of Advice Most Never Think of When Striving For 6 Figures

When I was younger people would ask me all the time to do odd jobs for them.

I told them “I’ll pay for someone to come and help you, but I won’t do it.”

My goals were too important, I had to be working, and the same goes for you.

Let’s say you’re mowing the lawn to save money, and it costs you $25 per hour to hire someone, but your hourly rate is $50. 

You’re not saving $25 per hour, you’re losing $25 per hour.

Because in the time you spent saving $25 you could have made $50.

Just some food for thought.

Now, you’re armed with the right strategies to make 6 figures a reality, I wish you all the best and hope you achieve your goals.

To your success

Dan Lok

P.S. – If you’re yet to get started with a high income skill and you’d to use the written word to hit your goals, then click here >>

If you’d like to use your phone to hit your goals and connect with prospects all over the world, then click here >>

When Should I Hire My First Sales Closer?

by

Today, you’ll discover when you should hire your first salesperson, how to hire the right salesperson, and common mistakes to avoid.

How To Know Who You Should Hire First

There are a lot of conflicting opinions out there, and it depends on the type of business you run…

But you could hire a marketer, copywriter, accountant, admin clerk, and the list goes on, but…

As you’re a coach, consultant, knowledge expert, or trainer, it’s my belief that you should hire a salesperson first.

We’ll call them closers for the rest of the newsletter.

So why should you hire a closer first?

I recorded a quick podcast episode for you, where I explain this in its entirety.

Click here to find out why and how a closer will help you generate more revenue and get your time back >>

So you know why you should hire a closer as your first employee, your next challenge is to find the RIGHT person.

The Difference Between a Closer and a Salesperson

Before we go further, you may wonder why I call them closers, not salespeople.

Quick question…

What words come to mind when you hear the word salesperson?

Slimy, sleazy, snake oil, pushy, manipulative?

It’s likely you’re thinking of these words or others similar.

A salesperson is a good talker who pushes you into the sale and knows little about you.

A closer is a good listener who guides you to the sale and knows your pains, struggles, goals, aspirations, and motivations for wanting to solve your problem.

The ONLY Type Of Employee You Want In Your Business

Now, before I share with you how to find great closers, click here to watch this quick video about the 3 kinds of employees >>

This video will teach you the exact type of employee you want in your business and the ones you should avoid like the plague.

Now you know which employees you should avoid, here’s how to find the best closers >>

I’m willing to bet when you get to finding and hiring your closer, you may be tempted to hire someone who can “sell anything to anyone”.

In reality, you shouldn’t hire that kind of salesperson.

It sounds counterintuitive, but it’s true.

What you want is a “true believer” in your product or service.

Does that sound much more advantageous?

Click here for a deeper dive into why a “true believer” is a huge asset to your business >> 

How To Cut Your Losses When Your Closer Doesn’t Perform

You want to set your closer up for success, by giving them every opportunity to improve.

You must also give them a clear path to close more sales for you, thereby increasing their income in the shortest time possible.

You’ll want to give them achievable targets but you’ll also want to keep them challenged every month.

You want to know in advance if things won’t work out with your closer BEFORE they reach the end of their trial period, and here’s how you do it >>  

The #1 Mistake Entrepreneurs Make When Hiring

Profit is the ONLY reason you hire employees.

Even in an admin role, that employee takes over tasks you do that keep you away from making money.

You’re always hiring to make more money in your business.

 So, if your closer doesn’t perform, you’ve got to replace them, but if you make THIS common mistake when hiring, it makes replacing them near impossible >>

How To Screen Potential Closers

Some people are great at interviews but when it comes to performing in their job, they fall flat.

That’s why they’re so good at interviews after all… because they attend so many.

Here’s a secret strategy for screening and testing your candidates without them knowing >> 

Your interview process is very important, so you’ll want to arm yourself with a great set of interview questions specifically for hiring closers.

You can get those here >> 

The Psychology Behind Hiring Staff

Finally, I wanted to give you something to think about.

Would you rather have a company of giants or dwarfs?

Smart CEOs know if they hire people less capable than themselves, they’ll end up with a company of dwarfs.

If you want a deeper dive into why I adopt the “Russian Doll” principle when it comes to hiring, which allows me to create a company of giants, click here >>

After consuming all this content, you should be in a great position to hire your first closer, and set both of you up for success.

To your success,

Dan Lok

P.S. – If you’ve been able to grow your business well but you’re wondering how to get to the next level…

Click here to watch my Advanced Expert Masterclass, where you’ll discover the strategies and secrets I and my clients use to have consistent six-figure months >>

How to Increase Credibility in High-Ticket Conversion?

by

You learned that COI or cause of inaction is important in high ticket conversion. It will ensure that you will have a view of the current state of your business. You have to learn strategies to sustain growth. 

ROI or return on investment sees the future of your enterprise. It is important as businesses must gain capital and profit. COI values the present and what course of action will make your high ticket business progress.

In this article, I will be teaching you how to succeed at high-ticket sales maximizing feedback coming from clients. You will know how credibility is effective in its low-cost marketing. Then, I will suggest strategies that you can apply in uplifting your credibility.

How High-Ticket Products and Services Sustained by Credibility?

One of the keys to having a progressive sales venture is to earn the trust of your market or the customers. High ticket funnels are your tool to reach your goals in the end and in the means. It improves the sales that every business wishes to have.

Many luxury brands, like expensive bags, keep their reputation good. They make use of credibility boosters that serve as funnels to remain marketable. The main problem they face is the presence of products having the same design but cost cheaper and low quality. 

You can emulate the way they monitor the trend of their sales and market. You should see why there is a change of digits. It would be alarming to see a decline or stagnation of data for a long period of time.

How to Boost Credibility in Increasing High Ticket Funnel Conversion?

Credibility is an ideal marketing strategy that is effective for persuading possible clients that will avail you of your product or services. Clients will have a better chance to choose your brand as there are many competitors out there engaging in high ticket conversion.

Besides, the quality of products satisfies people and they can spread the word. This implies lesser marketing costs. For example, they can recommend your services through chats or talks. 

Customers are expected to invest more in the products that they want to use in a lasting sense. It will take a long time for them to buy again or upgrade. So, it is a cheaper alternative than buying new. 

Steps in Establishing and Developing Credibility 

  1. It is better to value satisfied customers as they say things about your product or services. What they say becomes the rating that you will have. A professional design will make it more credible. 
  2. You have to make sure that people are talking about your brand. What they testify must have the quality result that you are offering. The more testimony you will have, the more you become credible. 
  3. Good reviews are also serving an advantage. It will help build trust in minor provisions you provide as a high ticket business. 
  4. A case study is a success anecdote that shows how you cater to the primary need of people or the high ticket products you are selling. You have to ask your promising clients as you can assure quality feedback. 
  5. You have to include data and statistics to prove your value claim. You can use problem-solution information to increase credibility. It can complement the lack of anecdotes or testimonials in start-up high ticket enterprises.  

For more in-depth training on positioning check out the  Authority Positioning Secrets™.

Where you are right now.

You are now a step ahead in starting the development of your brand in a high-ticket sales venture. All you need is to continue to reach effective profit gain and investment through external reputation. This blog gave you the importance of credibility in high ticket conversion.

The importance of COI is to keep track of every action that will affect the return on investment. Credibility in high-ticket sales helps your acts go to the goals you set. You should not be stagnant in growing your business. You must continue to learn through high-ticket coaching. 

Knowing how to increase sales is possible for you too. I can help you with your journey toward business success as we share the goal of progress. You can master business via ideas and practice. Learn more about increasing credibility and high-ticket conversion at the High Ticket Mastery™ event. 

Growing Your Business’ Reach Through Client Ascension

by

When it comes to growing your business, there’s no better way to move forward than by helping your clients reach their goals. Achieving high ticket and sales ascension with client ascension processes is a method to increase profits for both you and your customer base. Read on for 6 tips on how you can use client ascension to grow your business:

Understand Your Customer’s Needs and Wants

When it comes to client ascension, it’s important to understand where your customers are coming from. Ask questions and listen closely to their answers so you can create a plan that meets their current needs and helps them reach their desired end goals.

To create an atmosphere of client ascension, you should also make sure to be open and honest about any changes or obstacles that may arise. When customers know what to expect, it builds trust and encourages them to continue working with you.

Create High-Value Offers

When customers are looking for high ticket ascension, high-quality products and services are what will help them move up the ladder. Invest in creating high-quality content that adds value to your customer’s experience. Ensure that your products and services are high-quality and reliable and provide real solutions to customer issues. By providing high-value solutions tailored to your customer’s needs, you can show them the path they need to take in order to reach their goals. Doing so will help create a strong bond of trust between you and your clients.

For example, if you’re providing high-ticket services like consulting or coaching, make sure to provide valuable advice and feedback in every session. Not only will this make customers more likely to continue the high-ticket ascension process, but it will also create loyalty and help customers recommend your services to others.

Follow Up Regularly

It’s important to check in on ascension efforts regularly to ensure that your customers are making progress on their goals. This will help you stay engaged with them throughout the process, which is essential for client ascension success. To ensure follow-up, you can set automated reminders and emails to keep customers informed of their progress.

Provide Incentives for Referrals

Encouraging happy customers to refer others can be a great way to grow your business’s reach. Offer rewards or discounts for each referral, as this can be a powerful incentive for people to spread the word about your services. This will aid in the client ascension process by helping you reach more high-ticket customers who are likely to take advantage of high-value services.

Be Open and Honest About Client Expectations

One of the most important aspects of client ascension is setting realistic expectations from the outset. Make sure you’re transparent about what your services will and won’t do for them, so they understand the value you can provide and have realistic expectations of their results. When customers have questions, make sure to answer them honestly and promptly.

Final Thoughts

By following these tips, you’ll be well on your way to growing your business’s reach through high ticket ascension, sales ascension, and client ascension. With a combination of high-value offers, excellent communication, and incentives for referrals, you can create long-term relationships with customers that benefit both parties.

If you want to learn more about client retention and ascension, attend one of our next events.

Why Group Coaching Eats 1-on-1 For Breakfast

by

Today you’ll discover how to increase your revenue to hit your first $100K or add an extra $100K to your coaching/consulting business.

HEADS UP: If you already run group coaching sessions with amazing results, then the majority of this article won’t apply to you.

So, if you’re looking to scale your business to $100K/month…

Click here to find out why most coaches will NEVER hit $100K/month and how to ensure you do >>

How Group Coaching Saved My Business & My Sanity

When I first started in the coaching space, I’d already had a successful copywriting/consulting business.

So, it didn’t take me long to hit my first $10K month as a coach.

But, that’s where my coaching business stayed for years.

I couldn’t work out how to move beyond $10K.

I’d heard about group coaching before but I had my doubts.

My main concern was not being able to give my clients the attention they needed.

That’s when I discovered the 7 successful coaching and consulting secrets >>

Make sure you pay close attention to models 2 and 3 as they will be most relevant to you if you want to begin or take your group coaching to the next level.

After implementing group coaching into my business, I saw my revenue skyrocket.

That’s no exaggeration.

If you’d like a quick explanation as to why group coaching works so effectively, then click the link below to check out the short podcast episode where I break it all down.

Discover how to leverage your time and make more money with fewer hours and far less effort >>

Because contrary to popular belief, you can make or add $100K to your business without working harder.

And if you’re wondering how many clients you’ll need at your current price point to hit your business goals…

Then I reveal the best way to add $100K in 30 days as a coach or consultant here >>

Each of these links I’m giving you is different, but if you invest a small amount of time today to review them and implement the teachings, I promise you’ll see massive results in your business FAST.

7 Reasons Why Your Clients Will Love Group Coaching

  1. Group coaching is one of the most powerful things you could ever install in your business, for many reasons.
  2. People like being part of a group, even more so, they like being part of a like-minded group of people with similar goals and roadblocks.
  3. Group coaching environments have a greater impact in less time.
  4. Your clients learn the insights and “a-ha” moments of their peers.
  5. It improves accountability.
  6. It can make your services more affordable to a wider range of clients.
  7. With individual coaching, each time you help solve a problem for one of your clients, another client goes through the same problem a few weeks later. You wish you could have had both clients in the same place at the same time.

This is why it makes sense to run group coaching sessions.

But what if you’ve never run group coaching calls before?

I got you covered.

I recorded you a quick podcast episode where I teach you exactly how to run group coaching calls >>

How To Create A Group Coaching Program

Everything you know about creating a coaching program for a client can be applied to creating a group coaching program…

But if the idea of group coaching is new to you, or you already have a group coaching program but you feel it could be improved upon, then click here to watch this video >>

How To Sell Effortlessly By Leveraging “Irresistible Offers” 

Group coaching is the holy grail for scaling your coaching business.

But to pull it off you need an irresistible offer.

It doesn’t matter how good your marketing or sales process is if your offer lacks punch.

Your offer must speak to your prospect’s problems.

You want them to think “it’s as if his offer was created just for me”.

Here’s a simple example.

No one can sell meat to a vegan.

It doesn’t matter how good the sales copy is, or how persuasive the salesperson is.

But when vegans see a sign that reads… 

“Vegan Food Here” they know the offer was created for them.

The offer is very direct and if the food looks good, they’ll buy it on the spot.

If you want to know how to create an irresistible high ticket offer, then you’ll want to watch this video >> 

Here’s another video for creating an irresistible offer that goes into more detail I think you’ll get a lot out of >>

Why It Pays To Have Less Offers In Your Business

I know people who have countless offers in their business.

This may seem like a good idea, but in my experience, it pays to keep things simple.

Now, although my business has evolved and I have many offers now, when you really break it down I’ve got front-end offers and back-end higher ticket offers.

That’s how I’ve always done things, and this video shows you how I built a million dollar coaching business with just two offers >>

The Best People To Sell To (That’ll Pay You $5k, $10k, even $25k)…

Once you’ve created your high ticket offer, and decided on a group coaching model, there’s ONE type of person who will buy from you.

They’ll happily pay you what you’re worth…

They’ll be easy to work with…

They’ll love everything you do and refer their friends to you.

These people won’t give you price objections or take weeks to think about it, and your sales calls will be effortless.

Once you start selling to this specific type of person, your business will NEVER be the same.

If you want to find out exactly who these people are then you’ll want to watch this video right now >> 

 

So now you know how to build a business that pays you tens of thousands extra every year without any extra work, just making a few small tweaks to how you do things.

Even if you implement a fraction of it, you’ll be shocked at what you can accomplish.

Till next time,

Dan Lok

P.S. – If you already run group coaching sessions but want to scale your business to $100K per month and fast then click here to watch my Advanced Expert on-demand training >>

I hope you enjoy reading this blog post.

Schedule an add a zero session™ with our team to see how you can use our time-tested strategies and systems to scale your business now.

book a call